Addressing all the ranking factors the algorithm considers on Google Play will require cooperation between an ASO specialist and other teams. While resolution will depend on the development in some cases, troubleshooting when rankings aren’t changing will be much easier with access to the following tools. Metadata optimization on Google Play is implementing the right keywords in the store listing to ensure the app is properly indexed and ranked. It also involves creative optimization of all visual assets, like the app icon, screenshots, and video, with the intention of increasing the number of downloads.

Refresh content that’s already ranking
If you’re not running top-ranking ads that are showing up in a decent chunk of the impression share for that keyword, your competitors are getting those clicks instead. That’s why it’s important to consider our Facebook Page ranking on Google. Over the years, search engine optimization professionals have come up with countless tactics to try and trick Google into showing their website higher in the results.
Step 4: Rows and Columns Will Appear
For example, suppose we set our guide to building a content marketing strategy as the target page. In that case, there are 13 potential internal SEO Anomaly link opportunities. This tool takes all the keywords your target page ranks for in the top 100 and finds mentions of them on your site.
Instead, you should review both pages and consolidate the content so that you now have one strong page that can enjoy lots of quality keyword rankings and backlinks. Review your pages or blog library periodically to ensure you don’t run into this issue. You can also use a tool like SEMRush to check for keyword cannibalization which indicates a duplicate content issue is at play. In 2024, on-page optimization remains one of the easiest ways to boost your rankings on Google. Not only doesn’t it take a lot of time to do, but you’ll also see results quickly.
For our purposes, we’ll want to choose the “Multiple choice grid” option. This kind of question has columns and rows, each with bubbles to fill in. There are a few different templates to choose from, so feel free to pick the one that best suits your needs. To start from scratch, click on the “+” icon on the left to create a blank form. To create ranked choice voting in Google Forms, the first thing you’ll need to do is create a new form.
The first step for ranking higher on Google is to decide which keywords to work on. Typically, these keywords appear in positions 5-15 in Google Search Results. People often use search engines to find businesses near them. They might search for “best bakery near me” or “plumber in city name.” Local SEO helps your business show up for these searches. If you have a local business, like a store or a service in a specific area, you need to focus on local SEO.
- When planned well, organic and paid search strategies should boost each other, ensuring you get maximum exposure for the least amount of spend – AKA, great ROAS.
- In that case, there are 13 potential internal link opportunities.
- It’s normal for websites to have some broken links, and Google doesn’t inherently consider 404 errors (the error code for a page not found) problematic.
- Low Keyword Difficulty – Focus on keywords that have lower competition.
- I’ve always enjoyed following along with you to get your opinions on the latest search engine changes, and what a person needs to to in order to be most successful in ranking on Google.
Keywords like “what is,” “how to,” or “benefits of” are common here. You’re going to discover the keyword search intent behind the queries. Now, if you’re running a local business, there are some extra steps to remember. So, every business online knows it needs to optimize to rank higher and catch more attention from its audience, but only a few know exactly what to optimize and how. If you need further assistance or want to take your SEO efforts to the next level, consider partnering with Anew Media Group. Our team of experts is dedicated to helping businesses like yours succeed online.
Last but not least, you need the right tools and apps if you want to upgrade your Shopify SEO and rank #1 on Google. When planned well, organic and paid search strategies should boost each other, ensuring you get maximum exposure for the least amount of spend – AKA, great ROAS. You can either audit content automatically with tools such as Semrush Site Audit or canonical Shopify apps, or you can do it manually by reviewing tags and changing theme.liquid.
On-page SEO or on-site SEO encompasses all activities carried out ON a webpage that aid in ranking well on Google. Backing up your claims with relevant statistical data is great for E-E-A-T and gets you on the good side of Google. LSI keywords are words, phrases, or entities that are semantically related to your primary keyword.