Make sure to avoid unnecessary fluff and distractions between instructions where possible. In other words, don’t go off on a tangent explaining how your mom once deviated from one of the steps and ended up with burnt rice. This will only reduce clarity, which may confuse Google’s language processing algorithms. If we click the caret next to any of these URLs, we see their estimated worldwide monthly organic traffic. When looking for ideas in Content Explorer, it’s worth eyeballing the “Organic traffic” graph for the past six months to make sure that traffic is consistent over time. If you had a cooking channel, it might be worth creating a video on this topic.
Analyze the SERP with Semrush’s Keyword Overview
Since the majority of internet users access websites via mobile devices, Google prioritizes sites that are optimized for mobile viewing. This means your site should have a responsive design, easy navigation, and readable content without requiring users to zoom in. Building more backlinks is a key strategy to improve your rankings on Google. You can create content that aligns with audiences’ searches, ultimately improving your chances of ranking higher on Google and attracting more organic traffic to your site. Google ranking refers to the position a website or webpage holds in Google’s search engine results pages (SERPs) for a specific query.
Must-Know SEO Statistics to Power Your 2025 Strategy
Getting backlinks from multiple different sites appears to be important for SEO. We found the number of domains linking to a page had a correlation with rankings. If you want to rank on the first page of Google, further optimize your people-first content for search engines. In competitive niches, ranking positions can change daily, sometimes even hourly. If you’re trying a new link-building or content strategy, you need to know almost immediately if your efforts are paying off. Plus, you can start a free trial to see how quickly it makes a difference for your content’s visibility.
That way, the authority of your older posts increases and makes their links to your content even more valuable. With tools like these, you can track backlinks, flag “toxic” backlinks for removal and generally stay on top of your backlinking strategy. The only problem is, most people don’t dig very far to find good content.
Make sure your page content is easy to read by using short sentences and paragraphs. Break up text with headings (H1, H2, etc.) to improve readability and keyword targeting. Use tools like Google Keyword Planner or SEMrush to find frequently searched keywords that can improve your site’s rank. For example, you can use these tools to discover keywords that are relevant to your target audience and optimize BHS Links your page accordingly.
- Make sure that your formula references the correct data, especially if you’ve moved things around.
- For example, before the update, the listings that were better optimized could easily outperform those that were actually closer to the searcher.
- In other words, we didn’t directly measure the loading speed of the individual pages in our data set.
- Just as we know not all links are equal, not all pages are equal either.
- Scroll down to the “Queries” table to see a list of keywords your website ranks for.
Remember, Google offers not only text results, but also video, images, and news articles to help create a better user experience. Adding a table of contents (or a summary like we do) can also help visitors to go directly to the section that’s relevant to their query. And, to make your content easier to digest, it’s key that you add visual elements like infographics and videos, which brings us to our next SEO strategy. One of the advantages of using internal links is that the anchor text may match the content exactly.
Learn more about how Google sources business information for search results. Adding products and services is especially helpful if your offerings are not made clear in your business name. Populating this section also adds content to your profile that can help it to rank for even more relevant searches.
To make your SERP analysis more immersive, we’ve integrated SERP Checker into several Ahrefs tools. Some SERPs are solid as a rock, so it’s extremely hard to outrank the top results. But some are more dynamic, which means you have a chance to rank in the top (or even get #1). This, coupled with our proprietary processing powers, help ensure that our backlink stats and SEO metrics are accurate. The ad auction is how Google decides first which ads are eligible to show, and second how they’re ranked among eligible ads. Be careful not to incentivize reviews with discounts, gifts, or cash, though—that’s not allowed.
Before moving to the next step, it’s essential that your content is structured and formatted correctly. This might be the most important step in our downloadable checklist. Here are some real examples of content that is currently ranking in Google’s AI Overviews.
And calculate a personal keyword difficulty (PKD %) score for each one. A high keyword ranking isn’t very useful if the query doesn’t get many searches or generate conversions (desirable actions) on your website. That said, it’s also important to rank for the right kinds of keywords. Let’s dive into what this means and how to improve rankings for your website. All youtube videos could be hard; clearly google is wanting to rank videos for that query. I was wondering does rss feeds for news makes any difference in your web or blog ranking?